Entrepreneurship
Standard Chartered Hosts TechExpo 2010 – A platform for EMERGING Technology Companies to Showcase Innovation
Further to the post that we had written earlier on NASSCOM EMERGE Community breaks new ground with sales focused community platform for Emerging & Start-up Companies. Yesterday we had 12 companies which exhibited and showcased their products/solutions at the Standard Chartered. Here is a press release which was issued yesterday to the media.
NASSCOM and NEN Partner for Entrepreneurship Week India
NASSCOM is supporting NEN for Entrepreneurship Week India 2010.
From February 6 to 13, lakhs of participants across the country will come together through a range of programs and events to explore their potential as leaders and innovators. Designed to embrace innovation and engage communities, E Week India will see the active involvement of more than 30 organizations that support entrepreneurship; corporate houses; business leaders; industry experts; non-profit leaders and faculty leaders to inspire, encourage and mentor participants.
NASSCOM EMERGE Community breaks new ground with sales focused community platform for Emerging & Start-up Companies
The NASSCOM EMERGE community takes a giant step forward in a new direction by organizing a forum for emerging companies offering innovative BFSI solutions to pitch directly to a Global Bank – Standard Chartered. This first of its kind Product Showcase will take place in Chennai on February 3rd 2010 and is a direct result of the NASSCOM EMERGE Product CIO Showcase held during the NASSCOM Product Conclave last year. The event is being jointly organized by NASSCOM and the CIO Association.
Putting your Mynd to it – Featuring EMERGE 50 Leader Mynd Solutions
Started as a small accounting shop with a few people a decade ago, Mynd Solutions is today an outfit with large teams specializing in accounting, financial and HR KPO services. It was designated a leader in the Emerge Growth category. NASSCOM spoke to Sundeep Mohindru, Director, to trace the company’s growth path and find out what makes it successful.
Revamping Practices
I received a letter by courier yet again last week from a well known financial institution. It took me a while to reach the letter since the envelope in which the letter was enclosed had been fortified by no less than 9 staple pins. In addition, the envelope was tightly sealed with gum and two strips of sticky tape. I finally retrieved the letter but not after some cursing and a bruised finger. This was the nth such letter I had received from the company, complaints notwithstanding!
My NASSCOM Talk: Made in India, Made for the World
Yesterday, I gave a talk at the NASSCOM Emerge Friday 2.0 event about how the time is ripe for Indian startups to target the global market: ‘Made in India, Made for the World‘.
So far, Indian startups have focused on tweaks for the local market, not inventions or tweaks for the global market, partly because Indian VCs have tended to fund me-too startups with a business model focused on enabling transactions for the local market (book a air/ rail/ bus/ movie ticket).
LIVE Blogging Made in India Made for The World – NASSCOM EMERGE Friday’s 2.0 55th session by Gaurav Mishra
Well, so here I am, once again with a full house at the 55th NASSCOM EMERGE Friday’s 2.0 session, which is being taken by Gaurav Mishra, popularly, known for his blog Gauravonomics. I am always amazed as to how “social media” is attracting and pulling crowds world over.
Brand-building basics for Software Product companies
Indian product start-ups have struggled to convert superior products to sales. Very few companies have crossed the chasm, and while their accomplishments are laudable in light of the challenges, the scale is abysmal. Fortunately, the new mode of marketing and branding on Web 2.0 has made the game a lot easier for Indian product companies by reducing barriers of cost and geography. This post will address the basics of brand building for product Start-ups.
Welcoming Indipreneurship – The Force Within
1991 was when India achieved its second independence – that of economic liberalization. But, in retrospect, one has to say that it has been far more than just economic liberalization. It also liberated the mind of the baggage of self-doubt, low confidence and ignorance. It has therefore been my belief that those born around or after 1991 would be the change agents of India. Entrepreneurship and entrepreneurial thinking would be the vehicles of change.
Two Legs to Stand On – Featuring NASSCOM EMERGE 50 Company Srishti Software
Srishti Software was designated an EMERGE 50 company in the Emerge Products space based on the success enjoyed by its products Kreatio and Paras which target the online content management and healthcare information markets respectively.. NASSCOM spoke to Ajay Shankar Sharma, CEO of the company to understand why and how Srishti is emerging as a leader in the Indian product space.



