Top technology trends to watch out for February 15, 2008
Today at the Nasscom Summit, I attended an interesting session on the top trends in technology – Bruce Richardson of AMR Research talked about some interesting trends that included the usual suspects like SaaS and 3D Internet ( Second Life etc) and some not so obvious ones such as Data Visualization and “Pedias”. Data Visualization is an area that enables a business to explore and analyze enterprise information in ways that are far beyond what technologies such as search and BI can. Bruce mentioned a company called Endeca, which has strategic investments from SAP and IBM. Endeca uses the concept Guided Summarization and has created a new technology platform – Information Access Platform- to do this. A company worth watching!
Bruce also spoke of web 2.0 applied to the enterprise world, an idea that is gaining ground and was also the theme of the Day 1 Breakaway session.
Another interesting insight from Bruce was on the need, in a country like the US with its aging population demographics, for example have an urgent need to institutionalize knowledge and this will spur the demand for KM systems.
The other speaker David Levin from United Business Media spoke of the concept of Immersive Marketing and Metaverse and showcased some cool apps developed by their company.
I could not listen completely to the 3rd speaker from British Telecom as I had to get into another session. But what I heard from Bruce in particular left with me a lot of thoughts to ponder over.






Jayanthi Badrinath Says:
February 15th, 2008 at 6:57 pmVisit Jayanthi Badrinath
All of us are witnessing/particpating in a host of discussions on technology trends. What is appearing as a common thread is definitely Web 2.0 and Social networking. While there is a lot of awareness generated, it will be interesting to watch out how much of this is translated to action. You do hear of Tier 1 service providers working on social networking platforms for enterprise customers - we will know in a few months how widespread enterprise adoption is and the implications from an offshoring context.